Operating an online payment processing solution gives your customers the convenience of being able to shop from their computers, without the hassle of having to physically visit your store. However, setting up your online presence can be quite a daunting process. First of all you will need a pharmacy merchant account.

The pharmacy merchant account also known as a high risk merchant account is a specialized bank account set up to accept credit card payments. High risk merchant accounts are required for both online and offline businesses who wish to accept payments via credit cards. These accounts can be obtained from two sources; a bank, or a third party merchant account provider.
Pharmacy merchant accounts, provided from a bank are often preferred as it can help build a stronger relationship with your bank. However, the main downside to obtaining the account from a bank is the fees, both application and ongoing, can be higher than third party providers.

As well as this, banks generally will not provide your business with a merchant account if it is believed to be a high risk. High risk merchant account industries include, travel and adult and multi-level marketing businesses - however, all internet businesses carry a higher risk due to the fact that the credit card and card holder are not physically present during the transaction.
If you are unable to obtain an online pharmacy merchant account from a bank, you will need to turn to a third party merchant account provider. There are a couple of distinct advantages that a 3rd party pharmacy payment processors have over banks, namely:

Due to the competitive nature of the market, a 3rd party pharmacy merchant account often has lower rates than banks.
Third party account providers often have integrated payment gateway and payment processing solutions, making it easier to get your store operating.
Some account providers have emerged that can accommodate higher risk industries, such as travel and tobacco. It is important to note though that if you are in a 'high risk' industry you will most likely be subjected to higher rates in order to cover the risk.

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